B2B Marketing Strategy

Hit the Bulls-Eye on Your Target Audience!

While you determine business to business (B2B) marketing strategies that target intercompany marketing or sales practices, you should closely monitor your target audience and reach them through the right channels at the right time. You should inform the target audience and create an important value for them. We provide a competitive advantage to your company and increase its visibility with the strategies we plan.

Mochatouch B2B Digital Marketing Strategy

Demand Generation

We attract the attention of your target audience by generating demand!

Demand marketing is at the heart of your marketing strategy. Every marketing strategy and every activity should be based on creating demand and meeting it. As Mochatouch, we focus on producing measurable returns for our customers, and by creating a need, we are making sure that your target audience can reach you directly and willingly.

Lead Generation

Through the right channels, we are making sure that you are the first company that the right customer reaches! Leading customer or gaining new customers is the most important goal to achieve for companies to grow and develop themselves. Directing the marketing strategy to the right channels is important as much as the strategy itself. By using the most effective advertising channels for you, we reach customers who can buy your product or service before your competitors.

Lead Nurturing

We build sustainable relationships with your potential customers!

We give your potential or existing customers the information they need by showing the right content to them through advertisement channels that fit your strategy. In this way, we create brand credibility and make sure that you are the one they choose in their purchase decision. Whether you have just started growing your potential customers, or you are using the best business practices of our day, we design works which tailored for your needs and exclusive to you.

Content Syndication

We take you directly to your customer by using the right channels!

We provide instant access to millions of decision-makers looking for information about your products or services by providing you with a blog entry describing your service or product, your e-book, your video and other digital-based content in third party circles.

B2B Content Marketing

Content Marketing

A strategy that never goes out of fashion:

Content marketing! Along with the prominence of digital marketing, blog posts and social media sharing have become remarkable for B2B companies as well. We design your content according to your marketing strategy and ensure that the target audience reaches the right, quality, and balanced content before buying and turns towards you.

B2B Account Based Marketing

Account-Based Marketing

Target the right customer for you!

Account Based Marketing is a customer-focused marketing strategy and it has a high-performance return on investment (ROI). We target potential customers with buying potential and high value for your brand to achieve more impact and profit.

E-mail Marketing

As one of the marketing tools with the least cost and the highest return, e-mail marketing is indispensable for all companies. As Mochatouch, we help your email campaigns to stand out and work to grow your sales by conducting measurable and targeted work that will increase your turn-up and click-through rates.

Search Engine Marketing

We create your brand value in the digital world!

Search engine marketing is almost imperative for B2B marketing strategy today. We use the keywords you determined when advertising your company’s products and services with SEO, and move your brand value into the digital world. In this way, we increase the reach of your content, while driving the traffic to your website.

Display Advertising

We attract the attention of your potential customers!

We increase your brand awareness by creating awareness with the banner studies that designed in accordance with your brand identity and marketing strategy. And instead of letting potential customers who might be interested in your products and services look for you, we reach out to them first by using display advertising.

Maximize Your Content Marketing Power

In your B2B marketing strategies, we enable you to reach your target audience by combining the right keywords for your marketing strategies and the customized content we’ve produced for LinkedIn, the most preferred social platform for companies, and other social platforms and blog articles that you need for reaching your goals.

"If you don't know where you're going, any road will take you there."

Lewis Carroll

Inbound Marketing

We influence the purchasing decisions of potential customers by providing useful information for them through digital channels! We do this with content management in SEO work, blog posts, 3rd party channels and with the interactions on social media accounts.

Outbound Marketing

We inform potential customers about the service or product you provide by reaching out to them through digital channels that they are constantly active in and direct them to buy. We do this through notifications from your email, SMS, mailing, banner, or social media accounts.

All Process Starts with Business Goals

We are trying to get to know you to understand your products and services, the points that separate you from your opponents, your target mass, your market, and your competitive environment. We perform a preliminary analysis for your content in digital channels and progress in search engine optimization, and we work with you in the marketing plan process that we will create together.

Developing a Marketing Strategy

We define marketing goals such as entering a new market, increasing leadership position in an existing market, or creating brand awareness among a specific audience. Once the goals are set, we prepare marketing campaigns for you to reach those goals.

We Convert Strategy to Practice

We constantly update your digital marketing strategies in accordance with your current position and the data we’ve acquired from your implementation reports. We measure your recognition on digital channels and share the results of your current strategy with you.

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    We provide digital advertising solutions for international customers across all channels including social media and search engines such as Google and Bing.

    We consider ourselves an integral part of your team, and our aim is to be an outstanding provider of customized digital marketing that help you achieve your business goals.

    Your trust is our biggest accomplishment.

    ADDRESS

    Somuncu Baba Sokak No:67
    Ataşehir İstanbul/Türkiye

    PHONE

    +90 216 334 56 78

    EMAIL

    info@mochatouch.com