We Love Questions
Are You Reaching Your Customers Who Are Searching Your Services on Google?
Defining Your Market & Buyer Personas
We start with your market and your target customers’ personas to create successful Google Ads strategies.
Creating Assets For Your Audiences
We bring creativity and Google Ads technologies together to get the attention of your target audience with our creative assets.
Identifying Marketing Channels & Tactics
We design your Google Ads strategies to reach your sales goals.
Measure & Improve
Improving Results for Success
We measure and improve the Google Ads results to keep your sales team moving in the right direction.
How We Manage Your Google Ads Strategy?
Using Google Ads offers a wide variety of possibilities when you use the google search engine as an advertising platform. From classic search engine advertising, where ads are placed on the Google Search in text format, to display campaigns, which enable marketing via banners in the Google Partner Network, to shopping ads, which promote products in Google Search and Google Shopping – Google Ads is your solution! additionally, you can publish on Partner Network and YouTube pages, in-app ads, and Discovery Ads. Plus, they are displayed in Gmail, on YouTube and in Google Discover.
Firstly, we thoroughly research your industry, competitors and target audience. We offer a Google advertising strategy that fits your marketing goals.
We have a lot of experiences in paid marketing to deliver high ROI each month.
Auditing & Analysis
We review your Google ads before presenting a comprehensive strategy plan. If there are current mistakes and future mistakes, we can get an idea about them and present our findings and strategy solutions in a better way.
By communicating correctly with your target audience, we share inspiring and motivational posts. We have experiences, creativities and technical know-hows to develop a bespoke Google Ads PPC campaigns that aligns with your marketing objectives.
Reporting & Monitoring
We are providing to delivering long-term, sustainable results for a brand. We consistently focus on your performance and your delivering ROI for your brand, that's why we analyse a campaign through detailed reporting and we offer that our approach is full transparency.
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We Create Google Ads Strategies to Grow Your Business!
Our Google PPC strategies not only involve keyword research, scheduling and budgeting, but we can also help with the right Ad text, landing pages and the overall settings. Another reason working with us is that we constantly track, analyze and evaluate all active campaigns to refine and improve the results.
How Can You Use Google Ads Remarketing to Improve Your Business?
Searching the web, reading through various sites, browsing social networks, watching videos… no matter what your potential buyers do the next day, you can now reach them with highly targeted ads, like: “Hey, still looking for this service?” or “You were interested in this e-book, so how about this whitepaper?” The purpose is to remind them about your company and bringing them back so they finish their purchase.
See the potential? These campaigns are highly successful since you know exactly who to target with what offer. You can also suggest alternative services and, as a side effect, your credibility grows too.
Get More Revenue with Your Google Ads Strategy!
All Process Starts with Business Goals
We are trying to get to know you to understand your products and services, the points that separate you from your opponents, your target mass, your market, and your competitive environment. We perform a preliminary analysis for your content in digital channels and progress in search engine optimization, and we work with you in the marketing plan process that we will create together.
Developing a Google Ads Strategy
We define Google Ads goals such as entering a new market, increasing leadership position in an existing market, or creating brand awareness among a specific audience. Once the goals are set, we prepare marketing campaigns for you to reach those goals.
We Convert Strategy to Practice
We constantly update your Google Ads strategies in accordance with your current position and the data we’ve acquired from your implementation reports. We measure your recognition on digital channels and share the results of your current strategy with you.
Google Ads Agency
Helping B2B Companies to increase sales, conversions, reduce bounce rate, and scale up fast.
Businesses that invest in pay-per-click (PPC) advertising on Google generate an average return on investment (ROI) of $8 for every $1 spent. Your business can maximize its ROI with our PPC management services, which provide a turnkey solution for PPC.
With our Google advertising agency, your business can develop a competitive and customized strategy for the Google advertising network that delivers more than just clicks, but sales, leads and revenue. Your dedicated Mochatouch account manager will also provide your team with transparent reports and a dedicated point of contact.
Remarketing can create tremendous growth and opportunity for your business. Studies today show us that people who engage with retargeting ads are more likely to convert, such as by requesting a custom quote, purchasing your product, or contacting your team for more information.
Our experienced and certified Google Ads team members can help your business maximize the benefits of remarketing. With custom strategies, targeted ad copy, and professionally designed display ads, we'll help you re-engage and convert those valuable buyers and customers.
Businesses with an international audience need an online presence to match. With a global advertising campaign, your business can reach valuable users around the world, taking your brand awareness, revenue and sales to new levels.
Your dedicated account manager at Mochatouch can help your business launch a successful international advertising campaign. Our in-house team of copywriters and designers can also develop ad copy and designs that appeal to each segment of your global audience.
Although display advertising only offers an average click-through rate (CTR) of 0.46 percent, it is a useful channel when it comes to brand awareness. That's because display ads attract users' attention visually. Even if users don't click on your ad, they will still be aware of your products and services.
Get the most out of your display advertising campaign with our team's expertise. We create compelling copy and original designs for your ad. Plus, our Google AdWords management monitors clicks, conversions, and click fraud so your team can get the most out of your budget.
A successful PPC campaign goes beyond keywords, ad text, and targeting to also think about a user's next step after they click on your ad and arrive on your landing page. With custom landing pages for your ad campaigns, your business can meet user expectations and increase results.
Our Google Ads management agency has a dedicated team of designers who specialize in landing page design. We can equip your business with a fast, user-friendly landing page that drives sales, phone calls, revenue and more.
Conversion Rate Optimization
One advantage of digital advertising is that your ad campaigns can always get one percent better. Whether your company is testing new calls-to-action (CTAs), updating ad copy, or comparing landing pages, you can discover new and compelling ways to drive calls, purchases, and more.
As your Google Ads agency, Mochatouch can optimize and test your ads for you. We can also put together testing recommendations so your team can focus on day-to-day tasks instead of struggling with multiple responsibilities and too little time.
As a Google Ads Agency How We Help You to Create Google Ads Strategy?
Why Do You Work with Google Ads Agency?
Whether you’re a venture-backed SaaS startup or a busy, international Fortune 500 company, Google Ads can offer you a lot of value.
But it’s easy to waste money on the wrong keywords or pay too much for a click that doesn’t convert into a sale. That’s why you need to work with a Google Ads agency that knows what it’s doing, and Mochatouch – as a Google partner – is just that.
We work directly with your business to set realistic Google Ads goals based on your unique needs and budget. To do this, we’ll identify the audiences and demographics you want your business to target and help you expand your reach into new, lucrative markets.
We will employ any or all these advertising strategies and techniques:
- Smart Bidding solutions for maximum efficiency
- Display Ads, which are a great channel to scale conversions with low CPCs
- Dynamic Search Ads to make non-brand keyword tracking more productive
- A/B testing in paid search headlines to improve ad text, image and CTA to drive more people to conversion
- Target CPA Bidding, a smart bidding strategy for Google Ads that helps drive as many conversions as possible at or below your target CPA
- Offline Conversion Tracking (OCT) to connect your advertising efforts to your CRM and track the quality of your Google leads
Our PPC team combines up-to-date advertising strategies, constant optimization, and a (healthy!) obsession with performance to ensure you get the most engagement for your budget with Google Ads.
At Mochatouch, we don’t expect you to settle for generic metrics that lack real substance. We provide reports that detail the progress of each of your KPIs.
Ready to Know?
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Frequently asked questions about the Google Ads agency
Google Ads is a form of paid advertising, said it is Search Engine Advertising (SEA). An online advertising program of Google’s search engine. With Google Ads ads can be placed. Either displayed directly in the search results or on websites within the Google network. This also includes YouTube Ads, for example. The most classic form of Google Ads are text ads that appear above the search results for a search query.
In the classic version, i.e. classic Google Text Ads, you use keywords to decide for which search queries your ad should appear on Google. This list of keywords has a great influence on the success of your campaign and can thus quickly reach a large scale. With additional functions, such as the selection of the region, you can tailor the campaign planning even more appropriately to your target group. The position of your ad – more precisely, where your Google Ads appear – depends not only on the individual keywords, but also on the quality of your ad and your bid. So how much a click on the ad is worth to you.
With Google Ads you can target users. And at the exact moment they show interest in your product or service. Google Ads offers the benefits of increasing awareness of your company and product range, driving more traffic to your website or individual landing pages, and thus contributing to more customers and higher sales.
You can freely define your advertising budget with Google Ads and track which measures have brought which results through precise analysis options. The prices of the keywords can be calculated with the CPC (Cost per Click). These usually range between 0.20 € and 2 € calculate. However, there are also niches within Keywords. These are cheaper, but also particularly sought-after keywords with significantly more expensive click prices, such as in the IT industry.
Our services are based only on your needs. Nevertheless, it is of course very helpful to have a basic feeling for our common hourly rates. The hourly rate of our agency is comparatively moderate. It ranges from 110 € for operational activities (e.g. managing a Google Ads campaign) to 120 € for consulting.