What is SEO?

SEO, “Search Engine Optimization” is one of the key areas of your digital marketing strategy. SEO does not change who you are, but it makes you more visible. After the search engine optimization work is done on your web pages, you will organically rank higher in the search engine results pages.

As a team with a command on the Dynamics of the digital work, we discover what your brand needs in order to reach its target audience and we work according to a plan which will organically increase the visibility of your page’s visitor numbers and search engines.

search engine optimization
  • Decreases ad-per-click (CPC)
  • Raises your rank in organic results
  • Helps you get lasting results
  • Has High return on investment (ROI)
  • Decreases your advertising costs
  • Increases your recognition

Why does your website need SEO strategy?

The SEO work which aims your website to be among the most accurate results in the queries that your customers make using Google and other search engines is the complete process of effectively analyzing the ranking criteria and making the necessary optimizations accordingly.

The SEO work is done with the right content increases your website traffic and consequently your visibility in organic search results. This means that users who are looking for companies in your industry are more likely to discover your business. You can apply to ads to increase the visibility of your website for a short time, but in the long run, SEO is the most valuable investment.

As Mochatouch, we first try to get to know you and your company,  in order to plan the most optimal strategy, create the right content and optimize your website for making sure your company’s website to appear on Google searches. If the spiders of Google and other search engines can not navigate properly on your website, your pages will not be indexed correctly and your digital strategy cannot reach its goal. Parameters such as XML sitemaps, robots.txt file, canonical tags, paging tags, 301 redirects, 404 errors, HTML & CSS validations can create thousands of problems depending on the size of your website. To avoid these problems, it is necessary to optimize the contents of your website, the structures of your pages, meta tags, URLs, page descriptions, categories, in-page links, site design, and software. At the same time, you need to ensure that other websites offer links to the valuable content and products on your site or your main page, for Google to be more interested in your website and appreciate it.

SEO is a long-term strategy for increasing your online effectiveness and strengthen your sales goals.

Link building strategy

Link building is a complex process of building a network that consists of respectful and relevant links which refer to your website. We are developing a strategy with a strong on-page SEO which focuses on quality more than quantity to increase your ranking in the result pages of search engines and to carry organic traffic to the highest level. Quality links increase your website’s online prestige, its search engine visibility, and organic traffic. Not all links to your website are equal; these links mark the difference between being penalized by Google and reaching the higher ranks.

What do we focus on when developing a strategy?

  • Meta Description
  • Keywords
  • Page-Level Special Markings
  • Page-Level Connections (Internal and External)
  • Microforms and Rich Snippets
  • URL to Construct
  • The Title
  • To Page Headers
  • The Visuals
  • Page Texts

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    aWe provide digital advertising solutions for international customers across all channels including social media and search engines such as Google and Bing.

    We consider ourselves an integral part of your team, and our aim is to be an outstanding provider of customized digital marketing that help you achieve your business goals.

    Your trust is our biggest accomplishment.


    Somuncu Baba Sokak No:67
    Ataşehir İstanbul/Türkiye


    +90 216 334 56 78